What is Salesforce?

Salesforce CRM is a web-based Customer Relationship Management (CRM) service. It allows you to create a single view of your customers and leads, coordinate your sales, marketing and customer service activities and provides an overview into how your business is operating.

You can generate, manage, and report on leads, opportunities and track results from first contact to won or lost business. You can see the results of your marketing campaigns and understand their impact using real-time analytics.

It helps to improves efficiency, reduces administration time and lets you focus more on your business by reducing the time taken to search for information by providing a centralized service.

Salesforce has several products and service categories such as Sales cloud, Service cloud, Data cloud, Collaboration Cloud (including Chatter) and Custom Cloud (Force.com).


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